Which licence do I need to sell online?
A mainland or free-zone licence with an e-commerce activity. Several free zones and the Dubai Economy eTrader licence offer options for small sellers; requirements change, so confirm with the authority.
Which payment options should I offer?
Cards, Apple Pay and Google Pay are expected; cash on delivery is still common; buy-now-pay-later options can lift conversion for higher-value items.
Shopify or WooCommerce?
Shopify is faster to launch and lower-maintenance. WooCommerce gives more control and no platform fees but needs good hosting and updates. See our WordPress vs Shopify comparison.
What does an ecommerce website cost in the UAE?
Costs rise with products, custom design, Arabic, integrations (ERP, couriers) and features like subscriptions. Use our website cost estimator for an hours-based estimate.
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Frequently asked questions
Do I need VAT registration to sell online?
Registration is mandatory above the turnover threshold set by the Federal Tax Authority, and voluntary above a lower threshold.
Can I sell on Amazon.ae and Noon too?
Yes. Many brands run their own store plus marketplaces, using one inventory system.
What payment methods do UAE shoppers expect?
Cards, Apple Pay and Google Pay, with cash on delivery still common for some categories.
Do I need to charge VAT on online sales?
Yes, once you are VAT-registered: 5% on most goods and services in the UAE.
How much does an ecommerce website cost in the UAE?
It depends on catalogue size, design, Arabic, integrations and features. Use our website cost estimator for an hours-based estimate.
Which platform is best for a UAE online store?
Shopify for quick launch and low maintenance; WooCommerce for control and customisation; headless for very custom or high-traffic stores.
Do I need a licence to sell online in the UAE?
Yes, a trade licence with an e-commerce activity. Our guide explains the options.
Can you set up cash on delivery?
Yes, alongside cards, Apple Pay, Google Pay and buy-now-pay-later options.
Do you integrate with couriers?
Yes. We connect common UAE couriers for rates, labels and tracking.
Will my invoices be VAT-compliant?
Yes. Invoices show your TRN, VAT amounts and the details the FTA requires.